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Last updated: June 2026
These Terms of Service ("Terms") form a legally binding agreement between you and Lembray Ltd ("Lembray", "we", "us", "our"), a company registered in England and Wales (Company No. 17193414), governing your access to and use of the Lembray family memory preservation platform at app.lembray.com ("the Service").
By creating a Lembray account, you confirm that you have read, understood, and agree to these Terms and our Privacy Policy (available at https://lembray.com/privacy). If you do not agree, you must not use the Service.
These Terms are governed by the laws of England and Wales. Where you are a consumer based in the European Union, nothing in these Terms limits or excludes any rights you have under applicable EU consumer protection law, including but not limited to the Consumer Rights Directive (2011/83/EU) and the Digital Services Act.
Where you are a consumer based in the United Kingdom, nothing in these Terms limits or excludes any rights you have under the Consumer Rights Act 2015, the Consumer Contracts Regulations 2013, or any other applicable UK consumer protection legislation.
In the event of any inconsistency between these Terms and the Privacy Policy, these Terms shall prevail except in relation to the processing of personal data, where the Privacy Policy shall take precedence.
We may provide notices under these Terms by email, through the Service, or by other reasonable means. Notices sent by email will be deemed received 24 hours after sending unless we receive a delivery failure notification. All rights not expressly granted under these Terms are reserved by Lembray.
You must be at least 13 years old, or the minimum age required to consent to digital services in your country of residence, whichever is higher.
In some EU member states this age is 14, 15, or 16 - it is your responsibility to check the applicable age in your country.
If you are between 13 and 17 years old, you may only use Lembray with the knowledge and consent of a parent or legal guardian. By creating an account, you confirm that your parent or guardian has given their consent.
If you are a parent or guardian who has consented to a minor using Lembray, you accept these Terms on their behalf and are responsible for their use of the Service.
By accepting these Terms, you confirm that you have the legal capacity to enter into a binding agreement. If you are accepting on behalf of an organisation, you confirm that you have authority to bind that organisation.
Lembray is a voice-centred family memory preservationplatform. The Service allows users to:
• Record and upload voice stories from family members
• Generate automatic transcriptions of voice recordings
• Organise stories into digital storybooks by chapter
• Share storybooks privately with family members
• Export storybooks as PDF documents (Legacy and Founding Member plans)
• Invite family collaborators to contribute to a shared storybook (Legacy and Founding Member plans)
We reserve the right to modify, suspend, or discontinuefeatures of the Service at any time, with 30 days' notice where reasonablypracticable. We will not make changes that materially reduce the corefunctionality of your subscription tier without giving you the option to canceland receive a pro-rata refund.
Beta features: From time to time we may offer beta or experimental features. These are provided "as is", without warranty of any kind, and may be modified, withdrawn, or changed at any time without notice. Your use of beta features is at your own risk.
No professional advice: Content stored on Lembray, and any AI-generated outputs such as transcriptions or translations, do not constitute medical, legal, financial, or any other form of professional advice. You should not rely on any content stored in the Service as a substitute for qualified professional guidance.
You must provide accurate, current, and complete information when creating your account and keep it updated.
You are responsible for maintaining the confidentiality of your login credentials. You must not share your password with any third party. You are responsible for all activity that occurs under your account.
If you suspect unauthorised access to your account, you must notify us immediately at hello@lembray.com. We are not liable for any loss or damage arising from unauthorised use of your account where you have failed to take reasonable steps to protect your credentials.
Each account is for a single individual. You may not create multiple accounts or transfer your account to another person without our prior written consent.
Memoir (Free) Price: Free Features: 3 stories, 1 storyteller
Family Price: £11.99/year Features: Unlimited stories, 1 storyteller
Legacy Price: £22.99/year Features: Unlimited stories, unlimited storytellers, PDF export, family collaboration
Founding Member Price: £11.49/year Features: Same as Legacy - available to early supporters only,
Care Home Price: Custom pricing Features: Features: B2B portal, unlimited storytellers, dedicated support. Additional terms apply to Care Home and business customers - contact hello@lembray.com for details.
Paid plans are billed annually in advance. By subscribing,you authorise us to charge the applicable fee to your payment method viaStripe, our payment processor.
Your subscription will automatically renew at the end of each billing period unless you cancel before the renewal date. We will send you a reminder email at least 7 days before your renewal date.
We will give you at least 30 days' written notice of any price increase before it takes effect. If you do not wish to pay the new price, you may cancel your subscription before the renewal date.
The Founding Member plan price of £11.49/year is guaranteed for so long as the subscription remains active and uninterrupted. If a Founding Member cancels their subscription, the Founding Member price cannot be reinstated.
If a payment fails, we will notify you and attempt to process it again. If payment remains unsuccessful after up to three retry attempts over a period of 14 days, your account may be downgraded to the Memoir (Free) plan. Your content will not be deleted.
Promotional codes (including beta access codes) are subject to the specific terms communicated at the time of issue and may not be combined with other offers.
If you are not satisfied with your paid subscription, you may request a full refund within 30 days of your first payment for that subscription. This applies to your first payment on each plan type and is available once per account. To request a refund, contact hello@lembray.com.
By activating your subscription, you expressly request immediate access to the Service during the cooling-off period. If you cancel during the cooling-off period after having accessed the Service, we may deduct an amount proportionate to the services already provided, as permitted by applicable law. This consent is recorded at the point of purchase.
You may cancel your subscription at any time from Settings → Manage Subscription within the app, or by contacting hello@lembray.com. Cancellation takes effect at the end of your current billing period. You will retain access to your paid features until that date.
Outside the 30-day satisfaction guarantee and statutory cooling-off period, subscription fees are non-refundable. This does not affect your statutory rights as a consumer.
If you downgrade from a paid plan to the Memoir (Free) plan, you will retain access to your paid features until the end of your current billing period.
After downgrading, the following applies:
• Stories and recordings already saved remain accessible and playable within the app
• You will not be able to add new stories beyond the Memoir plan limit of 3
• You will not be able to add new storytellers beyond the Memoir plan limit of 1
• PDF export and collaboration features will no longer be accessible
• Existing collaborators will lose access to shared storybooks
Your content will not be deleted as a result of downgrading.
You retain full ownership of all content you create, upload, or store on Lembray, including voice recordings, transcriptions, stories, photos, and storybooks ("User Content"). Lembray does not claim any ownership over your User Content.
By uploading User Content to the Service, you grant Lembray a limited, non-exclusive, worldwide, royalty-free licence to host, store, process, reproduce, transmit, and display your User Content solely for the purpose of operating, maintaining, and providing the Service to you. This licence ends when you delete the content or close your account, subject to our retention periods as set out in our Privacy Policy.
We will not use your User Content for advertising, marketing, or promotional purposes without your explicit prior consent. We will not sell your User Content to third parties.
You acknowledge that voice recordings you upload may be processed by OpenAI Whisper for the purpose of generating transcriptions. This processing is carried out under our instructions and in accordance with our Privacy Policy and In accordance with OpenAI's API data usage policies applicable at the time of processing, data submitted via the API is not used by OpenAI to train its models.
Legacy and Founding Member subscribers may export their storybook as a PDF from within the app. Voice recordings are not included in PDF exports and remain accessible exclusively through the Lembray app. PDF exports include story text and transcriptions only. Collaboration permissions and metadata are not included in exports. You are responsible for securely storing exported PDFs after download. Lembray is not responsible for loss, unauthorised access, or disclosure of exported files outside the Service.
The account holder who creates a storybook controls access permissions for all collaborators. Collaborators may view, contribute to, edit, or delete content only to the extent authorised by the account holder. Lembray is not responsible for disputes between collaborators regarding ownership, access, or management of shared content.
Where multiple users contribute content to a shared storybook, each contributor retains ownership of the content they upload and grants the account holder and authorised collaborators the rights necessary to access and use that content within the Service.
Lembray takes technical measures to protect and back up your content, but the Service is not intended to serve as your sole backup solution. Legacy and Founding Member subscribers may export their storybook as a PDF from within the app. Voice recordings remain accessible through the Lembray app and are not available for bulk download. If you require a copy of your personal data for portability purposes, you may request it by contacting hello@lembray.com.
When you record or upload audio, video, photos, or any content that includes the voice, image, likeness, or personal information of another person, you are solely responsible for ensuring that:
• You have obtained the informed consent of that person (or their legal guardian if they are a minor) to be recorded and for their content to be stored on Lembray
• You have the right to upload and share that content
• Doing so does not violate any applicable law, including data protection, privacy, or recording consent laws in your jurisdiction
By uploading content featuring another person, you warrant to Lembray that you have obtained all necessary consents and permissions.
If you are using Lembray in a care home or similar setting to record stories from elderly or vulnerable individuals, you must ensure appropriate consent processes are followed in accordance with applicable mental capacity and safeguarding legislation.
You must not use the Service to:
• Upload, store, or share content that is unlawful, harmful, abusive, defamatory, obscene, or otherwise objectionable
• Record or upload content featuring another person without their knowledge or consent
• Infringe the intellectual property rights of any third party
• Upload content containing malware, viruses, or other harmful code
• Attempt to gain unauthorised access to any part of the Service or another user's account
• Use automated tools, bots, or scrapers to access or extract content from the Service
• Use the Service for any commercial purpose not expressly permitted by these Terms
• Impersonate any person or organisation
• Harass, threaten, or harm any individual
• Violate any applicable local, national, or international law or regulation
We reserve the right to investigate any suspected breach ofthese rules and to take appropriate action, including suspension or terminationof your account.
We may remove, restrict access to, or disable User Content that we reasonably believe violates these Terms, applicable law, or the rights of third parties. Where possible, we will notify you before taking such action and give you the opportunity to respond.
If you believe any content on Lembray infringes your copyright, violates your privacy, or is otherwise unlawful, please contact us at hello@lembray.com with the following information:
• Your name and contact details
• A description of the content in question and why you believe it is unlawful
• The location of the content within the Service (if known)
For copyright complaints specifically, please also include:
• Identification of the copyrighted work you believe has been infringed
• Identification of the allegedly infringing content on our Service
• A statement that you believe in good faith that the use is not authorised by the copyright owner
• A statement that the information you have provided is accurate
• A statement that you are authorised to act on behalf of the copyright owner
We aim to investigate all reports and respond within 30 days.. For urgent child safety concerns, we will act immediately.
You are responsible for managing access permissions to your storybooks and for ensuring that content is shared only with individuals you authorise. Lembray is not responsible for unauthorised sharing that results from you granting access to the wrong person.
You are responsible for managing access permissions to your storybooks and for ensuring that content is shared only with individuals you authorise. You are also responsible for maintaining the confidentiality of any sharing links generated through the Service. Lembray is not responsible for unauthorised sharing that results from you granting access to the wrong person or from sharing links being disclosed to unintended recipients.
The Lembray platform, including its software, design,branding, trademarks, logos, and all content created by Lembray, is owned byLembray Ltd and protected by intellectual property laws. You may not copy,reproduce, modify, distribute, or create derivative works from any part of theLembray platform without our prior written consent.
If you provide us with feedback, suggestions, or ideas about the Service, you grant us the right to use that feedback freely and without obligation or compensation to you.
Lembray uses OpenAI Whisper to generate automatic transcriptions of voice recordings. While we strive for accuracy, AI-generated transcriptions may contain errors, omissions, or inaccuracies, particularly with accents, dialects, background noise, or technical terminology.
Transcriptions are provided as a convenience feature to accompany voice recordings. You should not rely solely on AI-generated transcriptions as an accurate record of what was said. Always retain the original voice recording.
Where translation features are provided (via OpenAI GPT-4o), translated content may not perfectly capture nuance, dialect, or cultural context. We make no warranty as to the accuracy of translations.
Lembray does not use voice recordings to identify users, create voiceprints, or perform biometric recognition of any kind.
The Service integrates with the following third-party providers:
• Stripe - payment processing
• Supabase - database and authentication
• Cloudflare - storage, CDN, and bot protection
• OpenAI - voice transcription and translation
• Brevo - transactional email
Your use of the Service is subject to these providers' own terms and privacy policies. We are not responsible for the acts or omissions of third-party providers, though we take reasonable steps to ensure they meet appropriate data protection standards.
We aim to provide a reliable service but do not guarantee uninterrupted or error-free access. The Service may be temporarily unavailable due to maintenance, technical issues, or circumstances beyond our control.
Where possible, we will carry out planned maintenance during low-usage periods and will give advance notice of significant downtime.
We are not liable for any failure or delay in providing the Service caused by circumstances beyond our reasonable control, including natural disasters, acts of government, power failures, internet outages, or third-party service failures.
Your personal data is processed in accordance with our Privacy Policy (lembray.com/privacy), which forms part of these Terms. By agreeing to these Terms, you also agree to our Privacy Policy.
Following account closure or subscription cancellation, your content will be retained for 90 days to enable recovery if requested. You may request immediate deletion of your content at any time by contacting hello@lembray.com, subject to our legal obligations. We will process deletion requests within 30 days. Payment records are retained for 7 years as required by UK tax law.
Legacy and Founding Member subscribers may export their storybook as a PDF from within the app. For a copy of your personal data, you may request it by contacting hello@lembray.com.
You may close your account at any time from Settings → Account → Delete account, or by contacting hello@lembray.com. We will delete your data in accordance with our Privacy Policy.
We reserve the right to suspend or terminate your account, with or without notice, if:
• You materially breach these Terms
• You use the Service in a way that causes harm to others or creates legal risk for Lembray
• We are required to do so by law or a competent authority
• Your account has been , defined as no login activity, content creation, or account interaction, and you have not responded to our re-engagement communications sent at least 60 days before any action is taken and you have not responded to our re-engagement communications
On termination, your right to access the Service ceases immediately. Your content will be retained for 90 days from the date of termination, during which you may contact hello@lembray.com to request immediate deletion or a copy of your personal data. After 90 days, all content will be permanently deleted."
Clauses relating to intellectual property, liability, indemnity, and governing law survive termination of these Terms.
Lembray preserves family memories that may be of lasting significance. We recognise that users may pass away or lose capacity.
If you are the executor or legal representative of a deceased Lembray user, or are acting under a valid Power of Attorney for a user who has lost capacity, you may contact us at hello@lembray.com to request access to, export of, or deletion of the user's content. We will require appropriate evidence of your legal authority before granting any such request and aim to respond to verified requests within 30 days.
Collaborator access to a shared storybook may be suspended following notification of an account holder's death, pending verification of the authority of an executor, administrator, or other legal representative. This reduces the risk of unauthorised access during the succession process. Please contact us directly.
• Death or personal injury caused by our negligence
• Fraud or fraudulent misrepresentation
• Any liability that cannot be excluded or limited under applicable law, including your statutory consumer rights
• Lembray is not liable for any indirect, incidental, consequential, or special loss or damage, including loss of profits, loss of data, or loss of business opportunity, loss of goodwill, loss of anticipated savings, or reputational damage
• Our total aggregate liability to you for any claim arising out of or in connection with these Terms or the Service shall not exceed the total amount you have paid to Lembray in the 12 months preceding the claim, or £500, whichever is greater
•To the extent permitted by law, Lembray shall not be liable for loss, corruption, deletion, or inaccessibility of User Content, or for any distress arising from such loss. We strongly encourage users to treat the Service as a complement to, rather than a replacement for, their own personal copies of important memories
If you are a consumer, you may have statutory rights that cannot be excluded or limited by these Terms. Nothing in this clause affects those rights, including your rights under the Consumer Rights Act 2015 regarding digital content that is not provided with reasonable care and skill or does not conform to its description.
To the extent permitted by applicable law, and excluding consumers acting in their personal capacity, you agree to indemnify, defend, and hold harmless Lembray Ltd., its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising out of or in connection with:
• Your breach of these Terms
• Your User Content, including any claim that your content infringes the rights of a third party
• Your failure to obtain required consents from persons you have recorded
• Your violation of any applicable law
This indemnity does not apply to consumers using the Service for personal, non-commercial purposes, except to the extent permitted by applicable law.
If you have a complaint or dispute, please contact us first at hello@lembray.com. We will acknowledge your complaint within 5 working days and aim to resolve it within 30 days.
If we are unable to resolve your complaint, you may refer it to an alternative dispute resolution (ADR) scheme or to the UK courts. You also have the right to complain to the Information Commissioner's Office (ICO) for data protection matters.
If you are an EU consumer, you may contact your local consumer protection authority or competent dispute resolution body in your member state for assistance with unresolved disputes.
These Terms are governed by the laws of England and Wales. Any disputes that cannot be resolved informally shall be subject to the exclusive jurisdiction of the courts of England and Wales, except where you are a consumer in the EU or another jurisdiction whose local law grants you the right to bring proceedings in your local courts, in which case those rights are preserved.
We will notify you by email at least 14 days before any material changes take effect, clearly explaining what has changed and why. If you do not agree to the updated Terms, you may cancel your subscription before the effective date.
Non-material changes (such as correcting typographical errors) may be made without prior notice but will always be reflected in the version number and effective date at the top of this page.
Continued use of the Service after the effective date constitutes acceptance of the updated Terms.
If any provision of these Terms is found to be unenforceable or invalid, that provision shall be limited or eliminated to the minimum extent necessary, and the remaining provisions shall continue in full force and effect.
Our failure to enforce any right or provision of these Terms shall not constitute a waiver of that right or provision.
These Terms, together with our Privacy Policy, constitute the entire agreement between you and Lembray with respect to the Service and supersede all prior agreements and understandings.
You may not assign or transfer your rights or obligations under these Terms without our prior written consent. We may assign our rights and obligations to a successor entity in the event of a merger, acquisition, or sale of substantially all of our assets, provided that the successor entity assumes all obligations under these Terms.
These Terms do not confer any rights on third parties under the Contracts (Rights of Third Parties) Act 1999.
For any questions about these Terms:
Email: hello@lembray.com
Company: Lembray Ltd
Registered in: England and Wales
Company number: 17193414
Registered office: 31 Manor Road, Manchester, M6 8QN
VAT: Not currently VAT registered
These Terms of Service are governed by the laws of England and Wales and are written to comply with the UK Consumer Rights Act 2015, the Consumer Contracts Regulations 2013, the Electronic Commerce Regulations 2002, UK GDPR, EU GDPR, and the Digital Services Act where applicable.
Lembray Ltd - Company No. 17193414 - Version 5.0 - Effective 18 June 2026